young people

r ur comunctn skls mprvng?
Newsflash
UK - Station House Media Unit

Txt-spk, or text speak, is challenging the SHMU teams running Incluso pilots. We'd love it if the young people would write messages in English that's clear, spelled correctly and with impeccable grammar. It doesn't happen like that, though. Instead we get short messages like this one: kk u too ill fix it imrn or summin has any one got the m all yet That's more than 2 weeks old and we still haven't managed to translate it!

Video, not words, attracts young people
Newsflash
UK - Station House Media Unit

The one thing young people taking part in all SHMU's Incluso pilots have in common is a preference for watching video over reading. And since there's so much to explain and talk about in the course of a pilot, SHMU's Incluso team has decided to record a range of 2 minute videos giving them food for thought. The videos will include the following: 

Competition to win the Incluso prize
Newsflash
UK - Station House Media Unit

We mustn’t underestimate the influence of offline activity in our online researches as we try to engage young people using social software.   Engaging them with our research sites is an ongoing struggle. We try designing the appearance so that it looks appealing, try to include detail which reflects the flat, its activities and functions and engage them with video and photo uploads. The latest attempt to engage has been by a three-pronged approach: a competition, a poll and a discussion.  

The Influencers - key people
Newsflash
UK - Station House Media Unit

So much of the work we do on our pilot sites depends on the Influencers. In groups of young people, the Influencers are the individuals who others look up to and follow. They may be charismatic, they may be the show offs, the toughest, the prettiest or the cleverest. Whatever it is gives them influence over others, this can be used by social networking teams to draw others into the site.

Incluso & copyright
Newsflash
UK - Station House Media Unit

Bring young people and social software together and copyright is always going to be under threat - either by accident or deliberately. This is a real issue for pilot partners of the EU-funded Incluso project who find themselves running social network sites, forums and so on, which are platforms for uploading and sharing music and video content. Staff and young people must ensure all digital content on their sites complies with copyright rules, but this is easier said than done.

Incluso: What's it all about
INCLUSO Media

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Jan Dekelver, Incluso project manager, gives the background and context to the Incluso project and its aims.

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